Parts Bidco Announcement

Amsterdam, November 27,2008- Parts Bidco Limited announces its plans to acquire RDF Media Group plc. Cash offer £52.0 million.

Parts Bidco Limited (“Parts”), a consortium formed by Cyrte Investments B.V. (“Cyrte”), and certain members of RDF Media Group plc (“RDF”) management team are pleased to announce that they have agreed terms on a recommended cash offer for leading UK independent TV production company RDF. The £52.0 million offer is being made by way of Scheme of Arrangement.

RDF is a group of companies that creates, acquires and distributes compelling television content, mainly in the factual, entertainment, drama and children's programming genres. It was founded in 1993 by CEO David Frank and listed on AIM in May 2005. Leading productions include Wife Swap, Location, Location, Location, Shipwrecked, and Don’t Forget the Lyrics. RDF currently employs approximately 500 people worldwide and has offices in London, Glasgow, Cardiff and Bristol in the UK and Santa Monica and New York City in the USA.

For the 52 weeks ended 31 January 2008, the turnover of RDF was £120.6 million (52 weeks ended 31 January 2007: £99.3 million) and profit before tax was £2.0 million (52 weeks ended 31 January 2007: £6.2 million). The net assets of RDF as at 31 January 2008 were £31.6 million (31 January 2007: £26.3 million).

Commenting on the transaction, Frank Botman, Chief Executive of Cyrte said "Cyrte Investments is delighted to be able to support David Frank and the rest of the management team with their plans for the business. We believe RDF is a strong company, with high-quality formats, experienced management and a complementary mix between content production and rights business. Cyrte is enthusiastic about contributing to the growth of RDF by leveraging its experience in the media and content sectors and by providing financial support".

David Frank, Chief Executive and founder of RDF says: ”Cyrte's sector expertise and financial strength makes them the ideal partner to support RDF through this next stage in its evolution. I look forward to working with them and the rest of the management team on building our position as one of the leading independent producers of content in the UK and US and a growing force in distribution worldwide.”

RBS Corporate Finance Limited acted as sole financial adviser to Parts Bidco Limited and Cyrte in relation to this transaction. Teathers Ltd acted as sole financial adviser to management.

This press release should be read in conjunction with the announcement issued by Parts Bidco Limited under rule 2.5 of the City Code on Takeovers and Mergers in the UK.